How to Pick the Right Domain Name Thursday, 30 October 2008 23:07

I consider picking the perfect domain name the first and most crucial step when considering building a website. You should think of domain as the first step to anyone finding your website; relying on search engines to drive traffic to your website is only 1 piece of what will drive traffic to your site. And often you don't have control over how search engines rank you, even though your Web Desginer might like to think that. 1. Is it pronounceable? Only has one spelling? 2. Is it easy to remember? 3. Is your domain name unique? Some other questions you might be asking.... My .COM domain isn't available, can I register a .ORG instead? Or, I want to register a domain that is not a .COM, is that okay? The general the rule of thumb, is always make sure your .COM is available (and register it) even if you plan on purchasing a different domain extension like .ORG, .NET, .INFO, .BIZ, etc. Most people think .COM even if you explicity have you domain listed as something else (this. You don't want to take the chance someone accidently goes to another website.